What are the major value-creating activities performed by retailers?
What will be an ideal response?
The value-creating activities undertaken by retailers include (1) providing an assortment of products and services, (2) breaking bulk, (3) holding inventory, and (4) providing services.
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Which of the following is the first step in the customer behavior model?
A) search for alternatives B) evaluation of alternatives C) need recognition D) cognitive dissonance
The biggest threat to privacy from ERP systems is from ________ activities
A) BPR B) data mining C) security D) data warehouse
The number of entity classes involved in a relationship is the cardinality of the relationship
Indicate whether the statement is true or false
Under the concept of the diffusion of innovation, consumers who are leaders in social setting, and have slightly above average education are called ________ product adopters.
A. innovators B. laggards C. late majority D. early majority E. early adopters