To encourage potential buyers to purchase a ticket to its upcoming concert, a rock band posts a YouTube video of an earlier performance on Facebook and on the website of its next performance. This is an example of
A. advertising.
B. single-customer marketing.
C. publicity.
D. personal selling.
E. sales promotion.
Answer: C
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The asset account, Supplies, has a balance of $700 on January 1 . During January, the company purchased $16,000 of supplies on account and the liability was appropriately recorded. A count of supplies at the end of January indicates a balance of $900 . Which one of the following is a correct amount to be reported on the company's financial statements for the month ending January 31?
a. Supplies Expense—$15,800 b. Supplies on Hand—$700 c. Accounts Payable—$15,800 d. Supplies Expense—$16,700
The participating feature of stock allows stockholders to sell stock back to the company
a. True b. False Indicate whether the statement is true or false
A motivational technique used when asking survey questions to induce the respondents to enlarge on, clarify, or explain their answers and to help the respondents focus on the specific content of the interview is called ________
A) probing B) sampling C) factoring D) recording E) selecting
The third step in the innovation process includes:
a. Idea generation b. Problem development c. Identifying advantages and disadvantages related to the idea d. Producing and distributing the new product or idea