The role of marketing in the organization is changing. Traditionally marketers have played the roles of ________, charged with understanding customers' needs and transmitting their voice to various functional areas
A) middlemen
B) opinion leaders
C) clients
D) influencers
E) end consumers
A
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Define internal marketing and its role in the company. Outline how various departments within the company can demonstrate a customer focus
What will be an ideal response?
One possible suggestion to deal with the paradox of interdependence vs. individuality is ______.
a. for a leader to remove out-group members from the team b. for a leader to find ways for everyone on the team to excel c. to share leadership among team members d. for a leader to encourage more virtual participation
Distinguish between nonissuer exemption, intrastate offering exemption, and private placement exemption
What will be an ideal response?
Revising for style means
A) checking the rhythm and flow of the sentences. B) adjusting the tone to obvious flattery. C) ensuring that sentences are long enough to persuade. D) making sure your punctuation is correct. E) ensuring that the needs of the audience are met.