Which of the following behavior alteration techniques is not associated with internalization

level of influence?

A) internal reward-self-esteem B) negative source relationship
C) expertness D) peer modeling


B

Communication & Mass Media

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In a team presentation, the text says, the most important part is the

A. conclusion. B. question-and-answer period. C. introduction. D. visual aids.

Communication & Mass Media

Which delivery style do audiences tend to prefer?

A) impromptu B) memorized C) extemporaneous D) manuscript

Communication & Mass Media

Can a private party bring a Lanham Act claim challenging a product label under the Food, Drug, and Cosmetic Act? Yes, said the Supreme Court, in what 2014 case?

a) Western Trad. P’ship, Inc. v. Attorney General; b) U.S. v. United Foods Inc.; c) Glickman v. Wileman Brothers; d) POM Wonderful LLC. v. Coca-Cola Co.; e) United Airlines v. Norton.

Communication & Mass Media

Increased interest or attention when deviations from expectations occur is known as

A. threat threshold B. speculation C. arousal D. violation valence

Communication & Mass Media