Which of the following is NOT a component of the communication process?

A. message
B. source
C. mediation
D. channel


Answer: C

Communication & Mass Media

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Who coined the aphorism “The medium is the message”?

a. Neil Postman b. Jacques Ellul c. Marshall McLuhan d. Theodor Adorno

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Quintilian's ideal of the "good man speaking well" is not related to contemporary notions of communication competency

Indicate whether this statement is true or false.

Communication & Mass Media

Theresa has organized her speech about finding her wedding dress using a time pattern. Which of the following would likely be her main points?

A. the weather forecast for her wedding day; the colors of the bridesmaid dresses; the setting for the wedding B. the best diet for losing weight quickly; the most flattering dress style for her body type; the store with the most varied selection of wedding dresses C. looking through magazines to decide what style of dress she wanted; visiting stores and trying on dresses; getting the dress altered for a custom fit D. dresses made of silk organza; dresses made of taffeta; dresses made of linen

Communication & Mass Media

Time demands on a studio are usually high, and you’ll be able to get in and out much faster if you learn to plan work using this

A. digital technology B. organized manner C. task-oriented sequence D. rundown sheet E. all of these F. none of these

Communication & Mass Media