If a company's asset turnover ratio decreased from 2016 to 2017, which of the following conclusions can be made?
a. The company was more efficient during 2017 in using its assets to produce profits.
b. The company produced less sales in 2017 for each dollar invested in assets.
c. The company was less profitable in 2016.
d. The company's average total assets decreased for relatively stable sales in 2016 and 2017.
b
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Which of the following is a reason for consumers to have privacy concerns regarding cookies?
A. The passwords used to access websites reveal a large amount of personal information without a customer's knowledge. B. The cookies block the ability to log on to certain sites. C. Customers cannot realize the amount of information being collected without their knowledge. D. The cookies may corrupt the consumers' personal software files. E. Governmental agencies may use cookies to collect extra taxes.
Financial resources such as cash and cash equivalents are intangible resources.
Answer the following statement true (T) or false (F)
Discuss the components and functions of a marketing information system (MIS)
What will be an ideal response?
What is the blogosphere? How can MPR professionals use the blogosphere to their advantage? What precautions should marketers take when entering the blogosphere?
What will be an ideal response?