Identify the seven key design elements for an effective Web site. Do you feel they are relevant in a mobile advertising context? Why or why not?
What will be an ideal response?
The 7Cs of design elements are context, content, community, customization, communication, connection, and commerce. Student opinions may vary regarding their relevance in a mobile advertising context, but they should recognize the advice for mobile advertising: Brands should limit their ads to a pair of phrases–the offer and the tagline. Brands should place their logo in the corner of the mobile ad frame. Calls to action should be highlighted with a bright color.
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Discuss the ways the major functions in HRM must be reconsidered in an international operation.
What will be an ideal response?
The leadership profile that places the most importance on charismatic/value-based, team-oriented, and self-protective leader behaviors is ______.
A. Confucian Asia B. Southern Asia C. Latin America D. Latin Europe
Which of the following is true of the cultural dimensions in different countries?
A) Gender- and family-based affiliations are important in Saudi Arabia, where a strict interpretation of Islam prevents women from playing a major role in business. B) The hourly wage is higher in the United States than it is in Germany, meaning that the workforce is able to acquire more consumer goods in Germany. C) The Iranian government supports the selling of satellite communications in Iran, even though they present decadent Western values. D) Spanish is the national language of Brazil, but is not widely spoken in the rest of Latin America.
Under the absorption costing method, a company can increase profits simply by increasing the number of units produced.
Answer the following statement true (T) or false (F)