In an informative speech, clarity is largely the result of

a. effective analysis of the audience.
b. the purpose and occasion of the speech.
c. effective organization and choice of words.
d. the topic under discussion.


c. effective organization and choice of words.

Communication & Mass Media

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Even when speaking to a highly diverse audience, a speaker needs to establish common ground:

shared values that organize and influence the beliefs and attitudes of the listeners. Indicate whether the statement is true or false

Communication & Mass Media

What is the ?rst step a small group must take in order to adequately prepare to solve the

assigned problem? A) generate solutions B) assess the question C) gather material D) develop an agenda

Communication & Mass Media

Long-term incentives are benefits that listeners gain over a period of time after

agreeing to the speaker’s proposal. Indicate whether the statement is true or false.

Communication & Mass Media