Explain the statement, "Message meanings are in people."

What will be an ideal response?


The ideal answer should include:
- To discover the meaning a person is trying to communicate, it is necessary to consider the person and the context as well as the words. Words have different meanings to different people. For example, the word "ice" may mean something very different to someone ordering a beverage in Florida than it does to someone driving on snow-covered roads in Vermont.

Communication & Mass Media

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Interview research with small groups ensures which one of the following?

a. a wider range of topics b. depth of conversation c. truthfulness in responses d. validity of the resulting data

Communication & Mass Media

________________ is the most important cultural dimension because of how much it distinguishes one culture from another.

a. Individualism–collectivism b. Harmony–mastery c. Power distance d. Uncertainty avoidance

Communication & Mass Media

Ways to avoid copyright infringement include all of the following EXCEPT ______.

A. fair use B. creative commons C. identification D. permission

Communication & Mass Media

Respect for your audience as an ethical consideration discourages tricks, lies, distortion, and exaggeration.

Answer the following statement true (T) or false (F)

Communication & Mass Media