During the 1970s, AM stations experienced a declining audience as listeners fled to

A) television.
B) cassette recordings.
C) FM radio.
D) cable television.


Answer: C

Communication & Mass Media

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Your instructor tells the class to put away their laptop computers. While she is making this statement, she raises her voice, looks angry, and uses direct eye contact. She is using nonverbal communication as

A. emphasis. B. substitution. C. contradiction. D. complementing.

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Identify and briefly describe the four essential qualities of informative speeches

What will be an ideal response?

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One inventive approach to overcome presentation anxiety is to

a. think of the presentation as a positive experience . b. break speaking rules. c. focus on your notes. d. use a word-for-for manuscript rather than notes. e. memorize your presentation.

Communication & Mass Media

Martin is in charge at a college radio station. He knows most listeners are not tuned in on Saturday mornings, so he always schedules alternative news stories at that time. Martin is a(n) ______.

A. change agent B. gatekeeper C. opinion leader D. none of these

Communication & Mass Media