Answer the following statements true (T) or false (F)
1. The rate of return on common stockholders' equity shows how much income is earned for each $1 of
total stockholders' equity.
2. Normally, companies with low gross profit percentages will have low asset turnover.
3. The asset turnover ratio is a way to evaluate how well a company can pay its short-term liabilities.
4. The dividend yield can be calculated for both common and preferred stockholders.
5. The price/earnings ratio shows the market price of $1 of earnings.
1. FALSE
2 .FALSE
3. FALSE
4. TRUE
5. TRUE
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Increased usage of micro-marketing means:
A) an increased emphasis on mass advertising B) companies focus more dollars with online advertising C) advertising agencies are used less by companies D) marketing programs focus more on individuals and micro-segments
In terms of liquidity, it is to management's advantage to show investments under investments instead of marketable securities
Indicate whether the statement is true or false
Yesterday, Lorinda overheard a surprisingly unpleasant encounter between the manager of the hardware store where she works and a sales rep who sells a well-known line of tools. The rep insisted that his tools should be more prominently displayed and that a better assortment would mean more sales. The manager had other plans and told him so, and the conversation turned into a loud argument. What Lorinda observed was an example of
A. a failure of EDI processes. B. passive aggressive behavior. C. sales tactics. D. retail strategy tension. E. channel conflict.
In the new project management professionalism model:
A) Personnel should be in a state of flux with regard to job assignment. B) Process skills will not be important. C) Traditional project champion activities will supplant the currently emphasized nontraditional skills. D) Project management should be a dedicated career path.