A good question will help the journalist ______.

A. push the subject toward a predetermined opinion
B. elicit a controversial or emotional response from a subject
C. understand the subject’s position on a topic
D. signal his or her position on the topic


C. understand the subject’s position on a topic

Communication & Mass Media

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All of the following are guidelines for conducting interviews (grounded in the rules of common courtesy) except: a. allow the interviewee to have input in the questions to be asked

b. show up on time. c. dress appropriately. d. request permission to record the interview.

Communication & Mass Media

Sasha's boss, Alexis, says, "I'm not sure I understand the source of your reaction. Could you review for me how you arrived at this conclusion?" This is an example of:

a. rejection. b. agreeing with the content. c. disconfirmation. d. probing behind feelings.

Communication & Mass Media

A person's position or rank in a group or organizational structure is her or his what?

a. hierarchical location b. status c. employment differential d. subordinate placement e. none of the above

Communication & Mass Media

Describe how you would invite individuals to participate in a focus group for a research project.

What will be an ideal response?

Communication & Mass Media