Public speaking classes are valuable because
a. effective speakers tend to be more successful.
b. they contribute to one's personal growth.
c. they make for better democratic citizens.
d. all of the above are correct.
d
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In a recent study, Rachel, the editor-in-chief of a newsletter, found that the readers were not so interested in the content and stories of their publication. It was affecting the sales of the newsletter
Which process is best suited to revive this publication? a) Annual evaluation of readership b) Periodical measurement through pilot tests c) Timely evaluation of features about employees d) Appropriate analysis of new product developments
The importance of mobile marketing in IMC is decreasing
Indicate whether the statement is true or false.
Mara will be speaking to young students on the most current hurricane weather patterns. Research that is most appropriate includes
a. incorporating statistics from journals and government pamphlets. b. using presentation aids that are geared toward many audiences. c. using information from a single perspective for better comprehension. d. finding materials that are language level appropriate, current, and interesting.
After earning an "A" on your last communication test you tell yourself, "I did well because I am a smart person who is responsible and studies hard." This is an example of:
a. a self-serving bias. b. a script. c. a prototype. d. a construct.