The underlying principle of random assignment of participants to treatment groups is that any differences among individuals before the treatment are minimized by the random assignment.
Answer the following statement true (T) or false (F)
False
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Advertisers use a formula based on the cost of reaching __________ to determine where to run their ads
a. ten people b. 1,000 people c. 1 million people d. all the people in a designated market area
Economic globalization has
a. eliminated the need for intercultural awareness, understanding, and training. b. increased trade barriers to protect jobs. c. decreased international trade and international flows of capital. d. increased the need for intercultural awareness, understanding, and training.
A crisis involves or affects all publics central to the organization
a. True b. False
As the chair of the United Way campaign, Maggie wants to convince all her coworkers that civic engagement is an important goal for the company. Her purpose is to __________.
A. set an agenda B. strengthen commitment C. weaken a feeling D. induce a specific action