Describe the three types of facework identified by Lim and Bowers (1991). Provide an example of how each could be used.
What will be an ideal response?
Answers will vary.
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In the text, the concept of “extendibility” means
a. Using the same look and feel in every magazine ad b. Using the same theme and common elements in two or more media c. Stretching the media buy for greater reach d. Use print as your base and adapt broadcast and other concepts to match the print
How can the controlling phase of management be achieved?
a) By successfully negotiating the coordinating stage of managemen b) By successfully negotiating the planning stage of management c) By successfully negotiating the commanding stage of management d) By successfully negotiating the organizing stage of management
Which of the following is not necessarily an important step for an organization to take when rectifying a mistake to a customer?
A. Apologizing to the customer B. Offering atonement C. Solving the problem D. Involving top management in solution
Personal relationships are distinguished by three important characteristics which are
a. bonding strategies, commitment, comparison level. b. initiation phase, intimacy, and passion. c. rewards, sharing tasks, and turning points. d. explanatory ability, predictive ability, and uniqueness. e. maintenance skills, social networks, and assurances.