In class, DeCarl asks Julia if she would like to study for the Comm Theory exam together. The transmitter, in this case, is
a. DeCarl
b. Julia
c. DeCarl's mouth
d. The air between DeCarl and Julia
c
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The elaboration likelihood model suggests that when we use the central route to process information, we base our decision primarily on appeals to pathos and ethos
Indicate whether the statement is true or false
If you were going to give a speech to a specific community about recycling, how will psychological factors affect the speech message?
What will be an ideal response?
All of the following are true of public service advertising, EXCEPT: a. Because these spots are free, competition for airtime is almostnonexistent
b. Messages must contain information that is intended to benefit theaudience. c. They can boost an organization's visibility and create awareness aboutissues, events, and programs. d. Typical topics for PSAs include health and safety, community events,nonprofit fundraising and volunteer and relief efforts.
Comments on language and delivery would fall under the
evaluation category related to the __________. Fill in the blanks with correct word