Advertisers often try to use higher order conditioning by

a. pairing images which evoke good feelings with pictures of their products.
b. sounding loud tones at key points in the advertisement.
c. reducing fear or anxiety as they repeatedly show the same commercial.
d. repeating the same slogan over and over again.


A

Psychology

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A. visible B. light C. upper D. lower

Psychology

The correlation coefficient is an appropriate statistic when we want to understand the relationship between two measures

Indicate whether the statement is true or false

Psychology

Conformity occurs when:

a. a group's dominant point of view becomes stronger or more extreme b. an individual's opinions, feelings, or behaviors start to move toward the group norm c. people respond to the orders of an authority figure d. a group's dominant point of view becomes weaker or less extreme

Psychology

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What will be an ideal response?

Psychology