All the brands that satisfy a particular type of need such as shaving products, laundry detergent, soft drinks, and furniture make up a(n):

A. product life cycle stage
B. primary group
C. adopter category
D. product category
E. reference group


Answer: D

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Everything else remaining unchanged, an increase in the supply of security A and an increase in the demand for security B causes the price of security A to ____ and the price of security B to ____.

A. fall; fall B. fall; rise C. rise; fall D. rise; rise

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The effective cost of credit depends upon 1. the amount of time the borrower has the use of the funds 2. the stated rate of interest 3. the proceeds the borrower may use?

A. 1 and 2? B. ?1 and 3 C. ?2 and 3 D. ?1, 2, and 3

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When Tylenol was sued for failure to warn of possible damage to livers by Tylenol users who drink alcohol, the court held Tylenol's make not liable because alcohol is an unavoidably dangerous product

a. True b. False Indicate whether the statement is true or false

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Why do people share content via social media channels?

a. They find it interesting and/or entertaining. b. They think it can be helpful to others. c. They want to get a laugh. d. A & B Only. e. All of these.

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