What is the first step in creating a competitive framework?
A) gathering selected information about each competitor
B) identifying the company's competitors
C) creating a unique product/service identity
D) analyzing the company's message to consumers
B
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Current generally accepted accounting principles require that the translation of a foreign subsidiary's accounting records should be accomplished by the
a. monetary/nonmonetary method. b. current rate method. c. current/noncurrent method. d. functional currency method.
Publishing a formal ethics statement will ensure the ethical behavior of all corporate employees
a. True b. False
Buyers are in position to exert strong bargaining power in dealing with sellers when
A. they buy the product infrequently or in small quantities and are not particularly well-informed about sellers' products, prices, and costs. B. buyer demand is growing rapidly. C. buyers are price sensitive because the product represents a significant portion of their purchasing budget. D. their costs to switch to competing brands or to substitute products are relatively high. E. a particular seller's product delivers quality or performance that is very important to the buyer and is not matched by other brands.
Employers often match employee contributions to 401k savings plans
Indicate whether the statement is true or false.