Settle on one mode of delivery and be sure that your speech is purely in one mode

a. True
b. False
Indicate whether the statement is true or false


False

Communication & Mass Media

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Saudi Arabia is the most ______ Islamic country in the world.

Fill in the blank(s) with the appropriate word(s).

Communication & Mass Media

Answer the following statement(s) true (T) or false (F)

1. Each element of a campaign has to be effective on its own, since it may be thefirst and only exposure for the consumer. 2. The primary purpose of a campaign is to diversify the brand. 3. You should extend the same idea to every part of the campaign. 4. Television commercials featuring celebrity voice-overs are most influential when consumers can identify which actor it belongs to. 5. An ad is a series of ads for a product that work individually and cumulatively to communicate the advertiser’s message.

Communication & Mass Media

People in a ________ culture are expected to quickly get to the point and say what they mean.

A. high need for certainty B. low-context C. high-power-distance D. long-term orientation

Communication & Mass Media

You believe people shouldn't brag or boast, so you tell others that you "blew" the chemistry test and got a "C-" but your never acknowledge your "A's" in math.

What will be an ideal response?

Communication & Mass Media