Which of the following is a specific purpose statement for a persuasive speech on a question of fact?

A. To persuade my audience that capital punishment fails to deter people from committing murder.
B. To persuade my audience that capital punishment should be the mandatory sentence for murder.
C. To persuade my audience that capital punishment is never justifiable.
D. To persuade my audience that capital punishment should be abolished.
E. To persuade my audience that capital punishment is immoral.


Answer: A

Communication & Mass Media

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Which organization's primary objectives are to advance the standards of the public relations profession and to provide members with professional development opportunities?

A) International Association of Business Communicators B) Public Relations Society of America C) Council of Public Relations Firms D) Institute for Public Relations E) Arthur W. Page Society

Communication & Mass Media

CHOOSE ALL THAT APPLY. Which of the following are cited as consequences of online communication?

a. Geographically dispersed social networks b. Feeling more isolated c. Increased interaction with friends and family d. A lack of increase in the number of core ties

Communication & Mass Media

What tends to be the most difficult audience variable to analyze today?

a. affectional orientation b. religiousness c. relational status d. gender

Communication & Mass Media

Each of us wants to be viewed positively. This is known as maintaining ___________

a. negative face b. positive face c. politeness d. self-enhancement

Communication & Mass Media