Functional performance measures differ from customer satisfaction performance measures in that they are used primarily to evaluate:
A. continuous improvement processes.
B. internal processes.
C. benchmark processes.
D. external processes.
Answer: B
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Establishing credibility in persuasive messages
A) is impossible unless the audience is already familiar with you. B) is a waste of time, since data and evidence are the only things audiences find convincing. C) requires a condescending, "know-it-all" tone. D) works only when you make negative comments about your company's competitors. E) is essential when you are trying to persuade a hostile or skeptical audience.
Cash equivalents would not include short-term investments in
a. money market funds. b. available-for-sale securities. c. commercial paper. d. certificates of deposit.
Email is generally a more time efficient communication channel than the phone
Indicate whether the statement is true or false
A buy-and-hold strategy is generally riskier than a market-timing strategy
Indicate whether the statement is true or false.