Which stage of media industry development is equivalent to the “birth” life cycle stage?

a. Genesis
b. Incubation
c. Innovation
d. Invention


c. Innovation

Communication & Mass Media

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. In sub-Saharan Africa, approximately what percentage of pregnant women receive adequate care during childbirth?

A. 50% B. 75% C. 25% D. 10%

Communication & Mass Media

Sales of video games in the U.S. outpaced movies for the first time in 2001

Indicate whether this statement is true or false.

Communication & Mass Media

Answer the following statements true (T) or false (F)

1. Social media is a primary tool used daily in the news industry. 2. Public relations professionals do not use social media in their work because it cannot be verified. 3. Social media coordinators write messages for social media. 4. A social media campaign uses one or more channels to deliver a brand or promotional message. 5. It is impossible to apply the Professional Strategy Triangle to social media campaigns.

Communication & Mass Media

Identify and describe the three types of attribution errors discussed in your textbook. Which do you think is most common? Why? Which do you think is potentially the most damaging to relationships? Why? Do relationship type or context factor into those decisions? Finally, suggest one way that someone could overcome each of those attribution errors.

What will be an ideal response?

Communication & Mass Media