Why is it becoming more difficult for marketers to grab consumers' attention?
What will be an ideal response?
More and more people engage in multitasking using multiple media, leading to shorter consumer attention spans. Exposure to a marketing message does not guarantee consumer attention because consumers are exposed to an overwhelming volume of messages.
You might also like to view...
Verbal, graphical, and mathematical models depict the same phenomenon or theoretical framework in different ways
Indicate whether the statement is true or false
The__________is a trade agreement that has dramatically lowered trade barriers worldwide and also created the World Trade Organization
Fill in the blanks with correct word.
Which of the following statements is true about process scheduling?
a. Line process scheduling is considerably more complex than job-shop scheduling. b. Line process scheduling and job-shop scheduling have the same level of complexity. c. Job-shop scheduling is considerably more complex than line process scheduling. d. It is difficult to determine the complexity of line process scheduling.
You have been hired by the owners of Brew & Beef, a local family owned restaurant. They would like to open a second restaurant (Brew & Beef II) across town and have asked your advice regarding the recruitment of employees. One of the owners and her
sister will be managing the new site and they are transferring part of their chef staff to the new facility so they need your advice regarding the hiring of wait staff, bus staff, custodial help and kitchen help. Recent discrimination law suits have been in the news and they want things to go smoothly and legally. What advice would you give them?