It is more difficult to determine the ROI on traditional media efforts such as TV commercials than the ROI on digital media efforts such as banner ads.
Answer the following statement true (T) or false (F)
True
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Timex Group USA makes inexpensive but reliable watches sold throughout the United States and is an example of an organization pursuing a _________ strategy.
A. cost-leadership B. differentiation C. cost-focus D. focused-differentiation E. retrenchment
Greg, who wants to sell a car he owns, authorizes his concierge, Walter, to find a potential buyer, and finalize a deal above a stipulated price
Walter contracts Jacob, an independent car sales broker, and instructs him to only find a potential buyer and send them over to Walter for the sale. Greg then contracts CarWreckers, an automobile modification company to renovate his car. CarWreckers completes its work and Greg pays them. Jacob then searches for a suitable buyer and finds one in Carl. Carl buys the car and Jacob is paid for his services. Who is the principal during the car sale transaction? A) CarWreckers B) Carl C) Greg D) Walter
In Fortune magazine's 2012 list of "most admired companies", Walmart ranked in the top ________ firms
A) 25 B) 50 C) 100 D) 500
A ________ is a legal structure for your business which separates the owners/partners from personal liability and provides a more flexible allocation of profit and loss.
A. limited liability company (LLC) B. sole proprietorship C. partnership D. limited partnership