________ management is the art and science of choosing target markets and getting, keeping, and growing customers through creating, delivering, and communicating superior customer value
A) Marketing
B) Knowledge
C) Operations
D) Strategic
E) Distribution
A
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Which of the following statements is inaccurate in defining culture?
a. Culture is a way of behaving, thinking, and acting that is learned and shared by the organization’s members. b. Culture is “the way we do things around here.” c. No culture is static and immovable. d. No culture can be easily copied by others.
The staffing of an organization is considered part of which management function?
a. organizing b. controlling c. planning d. leading
As an internal method of employee development, ______ provides employees the opportunity to participate in programs that will improve their general knowledge in areas such as finance, project management, or logistics.
A. identification B. formal education C. experience D. employee assessment
Which of the following is a strategy for previewing reading material?
A. Do not get distracted by the table of contents, headings, and other features. B. Read each sentence carefully and make notes while doing so. C. Read the first paragraph of the chapter, section, or article. D. Do not get distracted by illustrations.