In addition to gender, occupation and ____________ are important influences on language.

a. power
b. sexual orientation
c. marital status
d. self-concept


Ans: a. power

Communication & Mass Media

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List some suggestions that can improve the effectiveness of mindmapping

What will be an ideal response?

Communication & Mass Media

Retail is different from other advertising because

a. The store personality is very important b. You can use a more complex message since it stands alone c. its use of muted colors keeps the viewer engaged d. Full wraps allows people to get the big picture

Communication & Mass Media

All of the following are ways to adapt to an audience’s minimal knowledge EXCEPT:

a) define all relevant concepts and terms. b) use visual aids to depict difficult structures and processes. c) use jargon if it fits within organizational norms. d) provide extensive background material on the topic.

Communication & Mass Media

Motivating audiences to want to listen is not as important in informative speeches as it is in persuasive speeches

Indicate whether the statement is true or false

Communication & Mass Media