Which strategy gains the audience's attention and encourages their involvement?

A. asking rhetorical questions
B. adopting a steady monotone
C. citing all speech references
D. using signposts


Answer: A

Communication & Mass Media

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__________ ethics are concerned with the consequences of actions rather than blindly following rules

Fill in the blank with correct word

Communication & Mass Media

Before launching a new campaign in Sierra Leone, the PR department of an organization kept abreast of the political goings-on in the country. This led to the identification of relevant issues, which the PR team incorporated in the campaign

How did keeping track of the current events in Sierra Leone help the PR team plan the campaign? a) By understanding the situation b) By developing the tactic c) By defining the audience d) By planning the strategy

Communication & Mass Media

All of the following are guidelines for developing an audience-centered informative speech EXCEPT

A) consider your audience. B) determine your informative purpose. C) develop your general purpose. D) develop your central idea.

Communication & Mass Media

Open meetings and open records are based on which of the following rationales?

A. Limits should be placed on people concerning their access to government activities. B. Government meetings and records should be open to all government officials. C. People have the right to know what is going on in government. D. The government does not have the right to hold private meetings.

Communication & Mass Media