This is practice of creating fake grassroots movements, usually by lobbyists and PR specialists
A) astroturfing
B) lobbying
C) persuading
D) manipulating
E) blindfolding
Answer: A
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The 24/7 nature of news and the need to put news on the Internet has resulted in
A) more comprehensive coverage of events. B) more enterprise-type stories. C) less independent reporting by traditional news organizations. D) more news beats.
Humor can be an effective way of holding our attention
Indicate whether the statement is true or false
Jillian, the CEO of Pine, Inc., is being interviewed by a TV anchor about a brand-new cellular phone her company recently launched. After asking a few questions about the phone specs, the anchor decided to go a step further by asking about the company’s economic status. Jillian was not prepared for such a question. What step should Jillian take?
a. Repeat or rephrase the question b. Use organizational signposts c. Listen carefully and nonjudgmentally d. Neutralize hostile questions
Carlos has been asked to participate in a study on the quality of food in the dorm cafeteria. He will be in the study with 20 other students and they will all be able to offer their opinions on the food. This is an example of a _____ group.
A. primary B. study C. problem-solving D. focus