The portion of the conclusion that outlines what the audience should do with the information is known as the
a. WOW statement.
b. summary statement.
c. statement of direction.
d. audience response statement.
Answer: d
Communication & Mass Media
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A speech that is delivered on the spur of the moment with little preparation is called
a. impromptu. b. extemporaneous. c. manuscript. d. memorized.
Communication & Mass Media
Which of the following is recommended by the Public Relations Society of America code of conduct?
a. Protect confidential information. b. Engage in corporate stewardship. c. Promote thought leadership. d. Ensure two-way communication.
Communication & Mass Media
Headlines should contain
a. 12-20 words b. 10-15 words c. 8-10 words d. 5-7 words
Communication & Mass Media
A First Amendment defense of opinion also protects false statements of fact contained in an article that is mostly opinion.
Answer the following statement true (T) or false (F)
Communication & Mass Media