When setting salespeople's compensation level,
A. order takers should be paid more than order getters.
B. the first step is to write job descriptions.
C. a clause on bargaining must be included.
D. salespeople should be the highest-paid employees in the company.
E. a company should pay everyone at least the going market wage for order getters.
Answer: B
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Which of the following statements on the impact of apologies on trust repair is false?
A. Timing of the apology is irrelevant to effectiveness. B. The apology is more likely to be accepted if the break of trust was not caused by deceptive behavior. C. The more sincere an apology, the more effective it is in repairing trust. D. An offer of some kind of verbal statement acknowledging broken trust is more effective than not making any comment.
Which of the following costs is most likely to be directly traceable to a specific department in a retail clothing store?
A. The cost of heating and air conditioning. B. The cost of supplies. C. Rent on the store building. D. The cost of the department manager's salary.
The lower the level of customer loyalty is for a product, the ________
A) stronger the existing brand relationships are B) stronger the media plans are C) stronger the copy tests are D) more opportunity there is to gain sales E) more opportunity there is to integrate marketing
Career breadth can be achieved by both holding positions in different aspects of the firm, or by working in different industries
Indicate whether the statement is true or false.