Associating an idea with things the audience highly values like “freedom” and “democracy” is the use of
A) personal interest attacks.
B) character attacks.
C) a straw man argument.
D) glittering generalities.
Answer: D
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Define critical listening.
What will be an ideal response?
Which theory states that television promotes a worldview that is inaccurate but viewers nonetheless assume it reflects real life?
A) Uses and Gratifications Theory B) Agenda Setting Theory C) Cultivation Theory D) Critical Theory E) Inoculation Theory
An impulse to satisfy a psychological-social want or biological urge is called a(n)
a. motivational appeal. b. motive need. c. attribution. d. motive cluster.
Which theory suggests that we make sense of the world based on our interpretation of words used by others?
A. symbolic interaction theory B. communication apprehension theory C. life position theory D. politeness theory