How did Marriott use economies of scope to achieve greater economic value than its competitors?
A. Marriott sees decreases in cost per hotel unit as number of customers increases.
B. Marriott lowered its cost structure by sharing its production assets over several types of hotels, which increased the diversity of its hotel line and thus its differentiated appeal.
C. Marriott lowered its cost structure by focusing its production assets on one type of hotel, which increased the diversity of its hotel line and thus its differentiated appeal.
D. Marriott sees increases in cost per hotel unit as number of customers increases.
Answer: B
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The Martinez family is considering a vacation. Dad wants to stay home this year and use the money for home repairs. His mom who lives with them wants to visit relatives in New York. Dad asks his mother to determine the cost of a trip to New York and if they could stay with relatives while there. Mom and their daughter want to go to a beach. Which of the following sentences best describes the roles each family member played in making this decision?
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The best way to end a thank-you note to an interviewer is to
A) confidently but tactfully ask when a decision will be made about filling the open position. B) ask for any feedback that would help you to improve your performance in upcoming interviews. C) correct any errors or misconceptions arising out of your interview. D) thank the interviewer again and conclude with a hopeful, forward-looking statement.