A speech on "how to navigate the federal health insurance website" is an example of what type of topic?

a. self-generated
b. audience-generated
c. research-generated
d. occasion-generated


b

Communication & Mass Media

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A speaker can combat the problem of the audience's limited attention span by

A) using lots of sound bites. B) employing a minimum of supporting material. C) dividing the speech into small segments. D) oversimplifying the message. E) ending the speech at the first sign of boredom.

Communication & Mass Media

Name the five levels of communication

What will be an ideal response?

Communication & Mass Media

Why did Hollywood become the cinema capital of the world?

a) Europe never had the technological abilities to develop film; b) The chaos of World War I halted European production, removing any serious competition; c) Europe lacked creative talents in story telling and set design; d) Stars gravitated to the United States, leaving Europe with no talent base; e) all of the above

Communication & Mass Media

Cable subscribers can talk back to the system operator through

A. interdiction technology. B. interactive cable. C. tier technology. D. addressable cable.

Communication & Mass Media