The ________ answers the question: What can be done to solve the problem?

a) attention step
b) satisfaction step
c) motivated sequence
d) need step


ANS: b

Communication & Mass Media

You might also like to view...

Beth is arguing that there should be an excise tax on sugary drinks like soda, a position that falls within Ellen’s latitude of rejection. Based on Social Judgment Theory, what is Ellen’s likely reaction?

a. Ellen’s attitude will move closer to Beth’s position b. Ellen’s attitude will move even further from Beth’s position c. Ellen will reconsider her position d. Ellen will vote against the excise tax

Communication & Mass Media

Studies on communication activities indicate that ________

A) the best listeners are empathetic individuals B) listening is declining in importance as a skill C) we spend more time listening than we do speaking D) we spend more time speaking than we do listening

Communication & Mass Media

A team of 10 members were called for a weekly sales meeting by their senior manager. They were discussing how to increase sales

As the members shared their ideas and strategies, Tess noticed that some of the members were not actively participating in the discussion. She immediately encouraged the members who were hesitant. What role was Tess playing? a) Gatekeepe b) Initiator c) Elaborator d) Harmonizer

Communication & Mass Media

Describe the differences between/among a symposium, a debate, and a forum.

Fill in the blank(s) with the appropriate word(s).

Communication & Mass Media