Individuals in the age group of 12 to 18 years, who extensively use the internet is an example of a market segment
Indicate whether the statement is true or false
a. True
b. False
ANSWER: False
A market segment is a group of individuals or organizations who share one or more characteristics. They therefore, may have relatively similar product needs. For example, parents of newborn babies need formula, diapers, and special foods.
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If a WTO country is in violation of a trade agreement, it risks:
A. Having its economic policies taken over by the U.N. B. Having to pay damages. C. Immediate trade sanctions. D. Nothing - the WTO has no enforcement power.
Two universities located within 30 miles of each other agree to allocate their customers so as to help them both. The two schools draw a line down a map and each university agrees to accept students only on their side of the line. What type of horizontal cooperative strategy does this represent?
a. Market division b. Refusal to deal c. Reciprocal dealing d. Joint venture
If the buyer inspects the goods before entering into the contract, then implied warranties:
a. still apply to any defects. b. will in no circumstances be applicable. c. do not apply to defects that are apparent upon reasonable inspection. d. None of these.
Discuss the ethics of the pension accounting processes companies used prior to the Pension Protection Act of 2006