Describe how desktop publishing influenced the magazine industry

What will be an ideal response?


ANSWER:
By the late 1990s, desktop publishing, inexpensive photocopying, high-speed printing, and the publication of magazines in virtual form lowered the barriers to entry into the magazine business. Now, anyone with a personal computer can produce books, magazines, flyers, and posters.

Communication & Mass Media

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Kurt wants to provide his listeners with new information about changes in student loan eligibility. The general purpose of his speech is to __________ his audience.

A. inform B. persuade C. direct D. entertain

Communication & Mass Media

For an audience of military science majors, a speech about infantry battle strategy is well suited to their __________.

A. ethos B. platitudes C. personal interests D. demographics

Communication & Mass Media

In an interview with the journalist Katie Couric, the vice presidential candidate Sarah Palin was unable to name Supreme Court decisions with which she disagreed. An adviser to presidential candidate John McCain said to Newsweek, "I wonder how many Americans would be able to name decisions they disagree with. The court is very important, but Palin is on the ticket because she connects with everyday Americans." Which form of propaganda does this statement use?

A. glowing generalization B. ordinary folk C. false dichotomy D. moral labeling

Communication & Mass Media

The specific purpose of Madison's speech is "To inform the audience about the three common

misconceptions associated with capitalism." Madison's speech is about a(n) A) object. B) process. C) correlation. D) concept. E) event.

Communication & Mass Media