Which of the following should be included in a blog to make it interesting and lively for readers?
A) Headlines
B) Controversial topics
C) Information of the business
D) Product demonstrations
E) Pinterest links
Answer: A
Explanation: A) Make the title of your blog posts exciting, and incorporate keywords or questions that may lead search engines directly to your post. If these cannot be included in a title, weave them into the body of the post.
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The stages of Kurt Lewin's change model include all of the following except
A. refreezing. B. unfreezing. C. moving. D. bridging.
All of the following hold true of the customer relationship model EXCEPT:
A. it requires consultative selling. B. the relationship is expected to be short-term. C. the relationship must be mutually beneficial for the buyer and the seller. D. the customer reaches his/her goal along with the seller. E. the sales process unites the buyer's strategic needs with the salesperson's creative solutions.
Which of the following is not a problem of APB Statement 4 mentioned in the text?
a. It is questionable whether the objectives can be implemented by means of the various principles derived from the existing body of accounting. b. It contains a loosely worded set of definitions. c. It attempts to be all things to all people. d. It does not state important evolutionary changes that had begun to occur.
At the beginning of a change project, when are leaders in a position to engage others in the conversation about the plan going forward?
a. Once the leaders have a town hall meeting arranged and a catchy vision that will drive action b. Once everyone in the organization understands the problem and has given their input on how to react c. Once leaders determine the need for change, the choices available, develop a change vision, and develop a shared understanding about the situation d. Once the urgency is so enormous that the organization has no other choice but to close its doors