After they realized that advertisers use newspapers to reach consumers within a specific geographic area and do not want to pay for readers in outlying areas, some major metropolitan newspapers eliminated ________ and focused more on regional editions in their immediate trade area.
A. city zones
B. ego circulation
C. gatefold
D. combination zones
E. SAU
Answer: B
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When tires on new Ford vehicles were blowing out prematurely, Ford CEO Jacques Nasser blamed Bridgestone/Firestone for the problem. He stated it was not Ford's fault. Nasser was using which strategy?
A) expression of innocence B) excuses C) apology D) justifications
When a variable’s outcomes take on numerical values that can be counted, the variable is known as a(n) ______ variable.
A. discrete random B. random C. continuous random D. independent
A doctrine allowing a mortgagor who has defaulted to regain her property prior to its sale by paying the debt in full with interest is known as:
A) rehabilitation. B) the covenant of quiet title. C) foreclosure. D) the right of redemption.
A large chi-squared test statistic in a test of a contingency table means you conclude:
a. The two nominal variables are dependent. b. The two nominal variables are equal. c. The two nominal variables have the same proportions listed in H0. d. None of these choices.