Explain the controversy surrounding cause-related marketing
What will be an ideal response?
Critics worry that cause-related marketing is more a strategy for selling than a strategy for giving—that "cause-related" marketing is really "cause-exploitative" marketing. Companies may walk a fine line between increased sales and an improved image yet face charges of exploitation, even though business and charity don't have to be mutually exclusive.
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Employers must provide training to:
a. all employees b. al employees who are exposed to certain hazards c. new employees d. all of these e. a and b only
Opportunity costs should be included as cash outflows when determining a project's incremental cash flows
Indicate whether the statement is true or false
What is geodemographic segmentation? What is the result of geodemographic segmentation? Give one specific example that illustrates this type of segmentation.
What will be an ideal response?
For any continuous random variable, the probability that the random variable takes avalue less than zero
a. is any number between zero and 1 b. is more than 1, since it is contineous c. is a value larger than zero d. the random variable can't have a value less than zero