Outside of the classroom, most speakers conduct audience analysis using __________.

A. simplifying devices
B. interviews
C. focus groups
D. audience surveys


Answer: A

Communication & Mass Media

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On average, there are more than __________ radio receivers in each U.S. household

Fill in the blank with correct word

Communication & Mass Media

The chronological organizational pattern is especially useful for

A) describing the causes of lung cancer and its effects on a person's finances. B) discussing the ozone problem and possible solutions one might propose for addressing the problem. C) tracing the relationships within a series of events. D) dividing a topic into a series of related subtopics. E) describing how to best organize a particular room of the house.

Communication & Mass Media

Internet versions of newspapers:

a. generate a lot less revenue for advertising than paper editions. b. carry more advertising than their print counterparts. c. charge much more for content than print newspapers. d. publish more daily articles than print newspapers.

Communication & Mass Media

According to your textbook, why is it important to discuss alternative solutions during an appraisal interview?

A. People are more likely to adopt solutions they generate than solutions imposed on them. B. The law states that this step must be performed. C. People will be more likely to adopt solutions they feel are imposed on them. D. Imposing solutions is effective as long as the employee feels that he or she has had a chance to verbalize their opinion.

Communication & Mass Media