When using objects, the book recommends

A. using many objects throughout your presentation.
B. using live objects for an element of surprise.
C. using small objects and passing them around the room.
D. using objects that are large enough to be seen by the audience.


D

Communication & Mass Media

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"To persuade my audience not to text and drive," is an example of a(n) ____________________

Fill in the blank(s) with correct word

Communication & Mass Media

The primary technology used to collect today's television ratings is the audimeter.

Answer the following statement true (T) or false (F)

Communication & Mass Media

Tracking media coverage and comparing it over time is known as

A) intercept surveys. B) focus groups. C) benchmarking. D) marketing research. E) none of the above.

Communication & Mass Media

Attributions are the explanations we make to ourselves about why things happen and why people act as they do.

a. true b. false

Communication & Mass Media