Which type of content is most likely to be used for live event activation, event activation, or contest activation?
a. Hygiene content.
b. Hub content.
c. Evergreen content.
d. Hero content.
e. None of these.
d. Hero content
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The greater our power, the greater our ability to do which of the following?
A. boost our ego B. understand others C. make things happen D. control others
The economic justification process for a new IT initiative includes all of the following except:
A. Allocate funds for the recommended option. B. Identify potential solutions. C. Assess the business requirements. D. Develop value propositions for each option. E. Evaluate potential costs, benefits, and risks for each option.
Identify three tactics that a mid-priced motel chain might employ to take advantage of the social trends discussed in the text, in hopes of increasing its business. For each tactic, identify the social trend it is based on.
What will be an ideal response?
Compare and contrast the principles of scientific management and the Panopticon as management models. How do they work? Which is most effective under what circumstances? (This is a more advanced level question that implies wider reading.)
What will be an ideal response?