Marketing dashboards are used to monitor strategic marketing performance

Indicate whether the statement is true or false


TRUE

Business

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Briefly explain several guidelines for adapting marketing and sales messages for social media

What will be an ideal response?

Business

Related to long-term liabilities, reading the notes to the financial statements is important because they contain

A) the characteristics of the long-term debt. B) the market rate of interest for the long-term debt. C) the market value of the long-term debt. D) the amount of debt converted into common stock.

Business

Answer the following statements true (T) or false (F)

1. Combining POS and CRM systems can act as a strong support for strategic decision making within service and hospitality organizations. 2. Decision support systems (DSS) are able to help employees make better decisions, but do not replace the decision maker altogether. 3. Artificial Intelligence is a relatively new and innovative technology, but is not something that can be utilized within service and hospitality organizations. 4. Synthesizing large amounts of data to search for useful information through data analytics is often cheap or free with services offered today.

Business

Individual staffing decisions reflect the overall firm-level staffing strategy mentioned previously, whether or not this strategy is made explicit. Which of the following is NOT one of the reasons organizations typically transfer personnel internationally?

A. To fill a technical requirement B. To develop the manager C. To develop the organization D. To provide the manager with a vacation

Business