Even though most people in the original target market for electric toothbrushes already knew how to brush their teeth, consumers still had some learning to do in order to make good use of the new brushing technique
The electric toothbrush is an example of a ________.
A) dynamically continuous innovation
B) nonradical innovation
C) competitive innovation
D) knockoff
E) discontinuous innovation
A
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The basis for both U.S. GAAP and IFRS requirements for income tax accounting for financial reporting purposes focuses on which of the following financial reporting objectives?
a. recognizing the amount of taxes payable in the current year, only. b. recognizing deferred tax assets and deferred tax liabilities for the future income tax consequences of temporary differences, only. c. recognizing the amount of taxes payable in the current year, and recognizing deferred tax assets and deferred tax liabilities for the future income tax consequences of temporary differences. d. recognizing deferred tax assets and deferred tax liabilities for the future income tax consequences of permanent differences, only. e. recognizing the amount of taxes payable in the current year, and recognizing deferred tax assets and deferred tax liabilities for the future income tax consequences of permanent differences.
Define the terms market segmentation, target marketing, and positioning.
What will be an ideal response?
What is one reason to be skeptical of the adaptive leadership approach?
What will be an ideal response?
What might be considered to be a major drawback of employing an outsourcing strategy?
A. It reduces the company's risk exposure to changing technology and/or buyer preferences. B. It allows a company to concentrate on its core business, leverage its key resources and core competencies, and do even better what it already does best. C. It improves organizational flexibility and speeds time to market. D. It involves an activity that can be performed better or more cheaply by outside specialists. E. It can hollow out a firm's own capabilities and cause it to lose touch with activities and expertise that contribute fundamentally to the firm's competitiveness and market success.