Hearing and listening are essentially the same process

Indicate whether the statement is true or false.


Answer: False

Communication & Mass Media

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David Ogilvy is known for developing the __________ image concept

Fill in the blank with correct word

Communication & Mass Media

What news stories are driven by the calendar and are routine and predictable in nature?

a) Periodicals b) Speeches c) Obituary d) Crime stories

Communication & Mass Media

The date of a source's publication may be extremely important to building __________ on a current topic

Fill in the blanks with correct word

Communication & Mass Media

A fixed impression of a group of people is called ___________

a. a schema b. a stereotype c. discrimination d. sensitivity

Communication & Mass Media