_______ explore(s) the question, “How do I know that the test, scale, instrument, etc. I use works every time I use it?”
a.Reliability
b.Validity
c.Both reliability and validity
d.Neither reliability nor validity
ANS:A
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Without any formal planning, the president of a software company remarks in a speech that new technologically advanced software will be available in one year. This may lead to a project that must be done faster than anticipated. This is an example of reducing project duration caused by
A. Unforeseen project delays. B. High overhead. C. Imposed project deadlines. D. Time to market. E. Incentive contracts.
The ability to design custom jeans through Levi's and create merchandise with your own images through Zazzle are examples of mass customization
Indicate whether the statement is true or false
________ segmentation has long been used in clothing, cosmetics, toiletries, and magazines
A) Behavioral B) Gender C) Benefit D) Occasion E) Geographic
Clear Window Cleaners Clear Window Cleaners purchased new cleaning equipment at the beginning of 2011. The equipment has a cost of $53,000, an estimated life of 5 years, and an estimated residual value of $3,000. A full year's depreciation expense is to be recorded in 2011. The equipment was used 20,000 hours during 2011 and 24,000 hours during 2012. The number of expected hours over five years
is 125,000. Refer to the information provided for Clear Window Cleaners. Clear Window is comparing the straight-line and double-declining-balance depreciation methods. Of these two methods, which method creates the larger expense and larger tax savings in 2011? A) Straight-line depreciation creates the larger expense, while double-declining-balance depreciation creates the larger tax savings. B) Straight-line depreciation creates both the larger expense and the larger tax savings. C) Double-declining-balance depreciation creates both the larger expense and the larger tax savings. D) Double-declining-balance depreciation creates the larger expense, while straight-line depreciation creates the larger tax savings.