In a promotion mix, ________ occurs when a firm's sales force makes individual presentations to consumers for the purpose of promoting sales and building customer relationships

A) advertising
B) public relations
C) crowdsourcing
D) merchandising
E) personal selling


E

Business

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The two types of market exchanges are:

A. solo exchanges and functional relationships. B. one-sided relationships and bipartisan exchanges. C. tactical and behavioral exchanges. D. tactical exchanges and profit relationships. E. functional and strategic relationships.

Business

According to blended value theorists, value has three components: environmental, social, and ______.

A. artistic B. spiritual C. academic D. economic

Business

What type of company is DM Yard Services? Briefly describe the characteristics of a sole-proprietorship, a limited-liability company, and a corporation; specifically address the equity section of the balance sheet for each.

What will be an ideal response?

Business

Which lender below most likely would offer the lowest interest rate on the loan indicated?

A) Insurance company (a policy loan) B) Pawnshop (using your guitar for collateral) C) Commercial bank automobile loan D) Finance company automobile loan

Business