According to Spitzberg and Cupach (1984, 1989), regarding the three elements necessary for the development of communication competence, which of the following refers to understanding how to act in an interaction?

A. skill
B. motivation
C. intent
D. knowledge


D. knowledge

Communication & Mass Media

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The length of the average lead for an inverted pyramid piece should be about ______.

A. 5–10 words. B. 10–15 words. C. 15–20 words. D. 25–35 words.

Communication & Mass Media

Perhaps the most prevalent effect of constant exposure to violence is:

a. imitating aggressive acts b. desensitization c. cultivated belief that the world is violent d. hyperactivity

Communication & Mass Media

Explain the differences between campaigns and brands.

What will be an ideal response?

Communication & Mass Media

Feminist, race, and social class theories are concerned with

a. women and minorities b. the marginalization and domination of diverse people in the workplace c. the silencing of other than majority voices d. social class e. all of the above

Communication & Mass Media