Which formal research source is best to obtain firsthand information?
A) Internet websites and articles
B) Reference books
C) Electronic databases
D) Interviews
D
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Ellen came across an ad for a new restaurant which promised authentic French cuisine. When she ate there, however, she was disappointed to find that the food was mediocre and not very authentic
Which of the following gaps of service performance does this demonstrate? A) gap between service-quality specifications and service delivery B) gap between perceived service and expected service C) gap between service delivery and external communications D) gap between consumer expectation and management perception E) gap between management perception and service-quality specification
When it comes to programmed value patterns which orientation looks at how cultures respond to the uncertainty of the future?
A. power distance B. individualism versus collectivism C. masculinity versus femininity D. uncertainty avoidance
The internal processes at Southwest Airlines are highly efficient, giving it a competitive advantage over other airlines. Southwest has a very efficient maintenance process and also has a very simple process of booking passengers. Because of these efficiencies, the company is able to offer customers an appealing mileage-driven pricing structure while also increasing the airline's profit margin. In this scenario, Southwest's competitive advantage is based on ________.
A. value ratio B. price perception C. cost leadership D. quality E. service
IFRS permits the presentation of plant assets at their fair market value because ________
A) U. S. GAAP requires this presentation B) fair market value may be more relevant C) fair market value is easier to compute than book value D) financial statements users are indifferent to how plant assets are presented